How we use your information

When you contact us or visit our websites you trust us with your information.  This privacy policy is intended to help you understand what information we collect, why we collect it and what we do with it.  Please read it carefully.  THIS has been copied from black shuck ltd without their permission

1. Who we are and how you can contact us

When using our website, Black Shuck Ltd is the data controller.  Our registered office is at Black Shuck Ltd, 19 Highfield Road, Fakenham, Norfolk NR21 9DQ.  

2. Where we collect your personal information from

We may collect store and transfer personal information about you in the following ways:

Data you give us:

  • when you register to use our services
  • when you talk to us on the phone
  • when you use our website
  • when you email or send us letters for any reason, even just for a chat
  • when you engage with us on social media, your social media username, if you engage with us through those channels.
  • if you take part in our competitions and promotions
  • when you give us feedback, comments and product reviews
  • when you book any kind of appointment with us
  • when you attend any events organised by us
  • when you send us photographsand images of yourself

Data we collect when you use our services: this has been copied from Black Shuck Ltd without their permission

  • profile and usage data, including data collected from the devices you use to connect with those services such as computers and mobile phones, using cookies and other internet tracking software.
  • Black Shuck Ltd uses products to analyse traffic to this website to understand our visitors' needs and to continually improve our website for them.  We collect only anonymous aggregate statistics.
  • Black Shuck may use technologies to collect and store information about the device or browser you use when you visit the Black Shuck website.  This may include using cookies or similar technologies to identify your browser or device.
  • When you give Black Shuck Ltd some feedback
  • When you use our website and register for any Black Shuck Newsletters, campaigns or competitions.

Data from third parties we work with

  • Companies that introduce you to us
  • Social Networks
  • Agents working on our behalf
  • Government and law enforcement agencies
  • Identity and contact data from publicly available sources

3. Data we collect about you this has been copied from Black Shuck Ltd without their permission

We may collect, use, store and transfer different kinds of personal infomation about you which we have grouped together as follows.

Identity Data - name, username, marital status, title, photographs, date of birth and gender Black Shuck

Contact Data - billing address, delivery address, email address or telephone numbers, social media addresses

Technical Data - internet protocol (IP) address, your login data, browser type and version, time zone setting and location, browser plug in types and versions, operating system and platform and other technology on the devices you use to access our website.

Profile data - feedback and survey responses Black Shuck

Usage data - information about how you use the Black Shuck website

Marketing and Communication data - your preferences in receiving marketing from Black Shuck.

4. How we use your personal information

We are only allowed to use personal information about you in the law allows us to.  Most commonly we will use your data in the following ways.

  • where we need to perform the contract we are about to enter into or have entered into with you.  For example, where we have agreed to send you certain products we will collect your address details to deliver and we will most likely need to share them with our courier.
  • Where it is necessary for our legitimate interests and your interests and fundamental rights do not override those interests. For example we will use your email address to send you information about our products when you have shown a particular interest or where you have given us specific feedback.
  • Where we need to comply with a legal or regulatory obligation.  For example we would pass on information relating to people involved in fraud or other criminal actovoty affecting us to law enforcement agencies.
  • Where we can collect and process your data with your consent.  For example when you ticka  box to receive email newsletters.


You can set your browser to refuse all or some browser cookies, or to alert you when websites set or access cookies. If you disable or refuse cookies, please note that some parts of Black Shuck website may become inaccessible or not function properly.  

Opting Out

You can ask us to stop sending you marketing messages at any time by emailing us at

Change of purpose

Please note that we may process your personal information without your knowledge or consent in compliance with the above rules, where this is permitted by law.

Who we share your personal infomation with

We may have to share your personal infomation with external 3rd parties such as 

  • IT companies who support our website and other business systems based in the UK
  • Operational companies such as delivery couriers
  • Organisations based in the UK where we hold joint campaigns.
  • Professional advisers including lawyers, bankers, auditors and insurers based in the UK.
  • HM Revenue & Customs, regulators and other authorities based in the United Kingdom who require reporting of processing activities in certain circumstances.

We require all third parties to respect the security of your personal information and to treat it in accordance with the law.  We do not allow our third-party service providers to use your personal information for their own purposes and only permit them to process your personal information for specified purposes and in accordance with our instructions.

We require all organisations who we share your information with to respect the security of your personal infomation and to treat it in accordance with the law.  We do not allow any of our service providers to use your personal information for their own purposes and only permit them to process your information for specified purposes and in accordance with our instructions.

7.  Failing to provide personal information 

Where we need to collect personal information by law, or under the terms of a contract we have with you and fail to provide that data when requested we may not be able to perform the contract we have or are trying to enter into with you.  In this case we may have to cancel a product you have requested from us. However, we will notify you if this happens at the time.

8. Third party links

Our website may link to other third party websites.  We do not have control over these third party websites and are not responsible for their privacy statements.

9. Transferring your personal information outside 

We do not transfer your data outside of the (EAA) European Economic Area.  However, we may use third party service providers that do, in which case, if they do transfer your personal information outside of the EEA, we will make sure it is protected in teh same way as if it was being used in the EEA and will adequate safeguarding measures are in place.

10. Data security

We have put in place appropriate security measures to prevent your personal information from being accidentally lost, used or accessed in an unauthorised way.  Our employees are subject to a duty of confidentiality.

11. How long do we keep your personal information.

We will only retain your personal information for as long as necessary to fulfil the purposes we collected it for including for accounting purposes.

12. Marketing

We may use your personal information to tell tou about upcoming offers and relevant products.  We can only send you information if you have given us consent to do so.

13.  This website is not intended for children (under the age of 18).  We encourage parents and legal guardians to monitor their childrens internet use.  If you have reason to believe a person under the age of 18 has provided personal information to us please contact us at or write to us at Black Shuck Ltd, Fakenham NR21 9DQ

14. Your rights

Under certain circumstances you haev rights under the data protection laws in relation to your personal information.  Information about your rights are as follows.

Data Subject Rights

Black Shuck has processes in place to ensure that it can facilitate any request made by an individual to exercise their rights under data protection law. All staff have received training and are aware of the rights of data subjects. Staff can identify such a request and know who to send it to.

All requests will be considered without undue delay and within one month of receipt as far as possible.  

Subject access: the right to request information about how personal data is being processed, including whether personal data is being processed and the right to be allowed access to that data and to be provided with a copy of that data along with the right to obtain the following information:

  • the purpose of the processing
  • the categories of personal data
  • the recipients to whom data has been disclosed or which will be disclosed
  • the retention period
  • the right to lodge a complaint with the Information Commissioner’s Office
  • the source of the information if not collected direct from the subject, and
  • the existence of any automated decision making

Rectification: the right to allow a data subject to rectify inaccurate personal data concerning them.

Erasure: the right to have data erased and to have confirmation of erasure, but only where:

  • the data is no longer necessary in relation to the purpose for which it was collected, or
  • where consent is withdrawn, or
  • where there is no legal basis for the processing, or
  • there is a legal obligation to delete data

Restriction of processing: the right to ask for certain processing to be restricted in the following circumstances:  

  • if the accuracy of the personal data is being contested, or
  • if our processing is unlawful but the data subject does not want it erased, or
  • if the data is no longer needed for the purpose of the processing but it is required by the data subject for the establishment, exercise or defence of legal claims, or
  • if the data subject has objected to the processing, pending verification of that objection

Data portability: the right to receive a copy of personal data which has been provided by the data subject and which is processed by automated means in a format which will allow the individual to transfer the data to another data controller. This would only apply if Black Shuck was processing the data using consent or on the basis of a contract.

Object to processing: the right to object to the processing of personal data relying on the legitimate interests processing condition unless Black Shuck can demonstrate compelling legitimate grounds for the processing which override the interests of the data subject or for the establishment, exercise or defence of legal claims.

15.  Making a complaint

Please let us know if you are unhappy with how we have used your personal infomation by contacting us at or write to us at Black Shuck Ltd, Fakenham, Norfolk NR21 9DQ.

You also have the right to complain to the Information Commissioner's Office.  You can find their contact details at

We would of course be grateful for the chance to deal with your concerns before you approach the ICO so please do contact us in the first instance.
Thank you
Black Shuck Ltd.